📦 Amazon FBA & Automated Logistics

Amazon PPC ACoS vs. TACoS Profit Optimizer

Benchmark Sponsored Products ad spend against total sales velocity, organic rank lift, and net bottom-line margins.

Sales Velocity & Ad Spend

Monthly Total Amazon Sales ($ - Organic + PPC)

Monthly PPC Ad-Attributed Sales ($)

Monthly PPC Advertising Spend ($)

Product Gross Margin (Before Advertising %)

Direct Campaign ACoS (Ad Spend / PPC Sales)

25.0% ACoS

True Account TACoS (Ad Spend / Total Sales)

10.0% TACoS (Healthy < 12%)

Net Bottom-Line Margin (Post-Advertising)

32.0% Net Profit ($27,200/mo)